About me

I began my career designing the portal for easyInternet in Tottenham Court Road, London. easyInternet cafe's were giant internet cafe's that cropped up around the world in the early 2000’s created by Stelios Haji-Ioannou, the founder of easyJet. Seeing hundreds of users interact with designs I had created was en eye-opening introduction to how users interact with digital design.

I moved on to lead a team of designers at the British Medical Journal (BMJ). We created award winning digital services that met the development needs of health professionals.

During this time I completed a Masters in Interaction Design. I focussed on evidence based knowledge in clinical health and took a deep dive into the evidence basis of iconography.

In 2013 I moved to Bath where I am currently a UX contractor. I have since applied my design skills to the publishing, finance and health industries. I thrive in designing government services and I have a solid, practical understanding of the GDS framework.

I maintain a strong user-centred design philosophy and have gained valuable insights into how business requirements impact the user experience. Navigating constraints such as legacy systems and technical debt are challenges I’m accustomed to.

The key to successful services is maintaining good relationships with stakeholders. Respecting the work of the delivery and leadership teams oils the wheels of the delivery process and I’m lucky to have worked with colleagues who believe the same.